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Appetizers & a Complimentary Beer from Wildrose Brewery

Join ATB President and CEO Dave Mowat for a moderated discussion with Adam Rozenhart, on change/disruption and the need to build a cult brand in order to survive and thrive.

There isn’t an industry today not faced with tremendous change and disruption.  Banking is certainly no exception.

Dave Mowat has been leading change at ATB for over 10 years — not only in developing products and processes, but also deliberately shifting corporate culture to reflect the times we live in.

About Your Speaker & Moderator

 Dave Mowat President & CEO – ATB Financial

Dave Mowat is the President & CEO of ATB Financial, which, through more than 5000 team members in 247 communities, provides a full range of digital, mobile, personal, business, corporate, and investment services to 775,000 Albertans and Alberta based businesses. In doing so, it has grown to assets of close to $50 billion and is the largest, provincially based financial institution in Alberta, Canada.

Under his leadership, ATB is a purpose-driven organization, committed to make banking work for people. Community involvement and support for numerous community causes are a hallmark of ATB. As a leader, Dave brings a strong commitment that growing team member engagement and customer advocacy are the most sustainable and successful ways to a strong bottom line.

Adam Rozenhart, Director, Social Media Strategy on the Media & Story team

Adam is a 10-year veteran in digital and social media marketing. He hangs his hat at ATB Financial, working with an incredible team of communications and public relations professionals, as Director, Social Media Strategy on the Media & Story team.

With a BA in Psychology, English and a background in journalism, Adam was drawn early in his career to the growing phenomenon of social media.

Adam was honoured to be named one of Alberta Venture’s Next 10 in 2011, Avenue Magazine’s Top 40 Under 40 in 2013, and to receive the University of Alberta Alumni Horizon Award in 2014.

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