May 2018
Blair Enns – Pricing Creativity – Profit Beyond the Billable Hour
Buffet Lunch Included Pricing Creativity: A Guide to Profit Beyond the Billable Hour is the brand new book from The Win Without Pitching Manifesto author Blair Enns. In this talk, relevant to any creative or marketing professional who sets, negotiates or delivers price, Enns will address the key principles from his book and leave you not only believing that you can charge much more, but showing you how to do it. “You cannot be an effective pricer if you study…
Find out more »June 2018
Breaking the Bank — An Evening with Dave Mowat
SOLD OUT - Add Me To The Waitlist Appetizers & a Complimentary Beer from Wildrose Brewery Join ATB President and CEO Dave Mowat for a moderated discussion with Adam Rozenhart, on change/disruption and the need to build a cult brand in order to survive and thrive. There isn't an industry today not faced with tremendous change and disruption. Banking is certainly no exception. Dave Mowat has been leading change at ATB for over 10 years — not only in developing…
Find out more »December 2019
Marketing Trends 2020
Don't miss one of Calgary's largest marketing events of the year! On December 5th, Forrester Research will be coming to town to share their marketing predictions for 2020. Forrester’s “Prediction Reports” are some of the most anticipated end-of-the-year reads for Marketers. Join over 250 of your fellow marketers and Forrester's Bret Sanford-Chung, Forrester’s Executive Partner to CMOs as she takes us through the highlights of the 2020 Marketing Predictions reports and discusses what they mean and how you can capitalize on…
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