April 2019
Facebook Live – Edelman Trust Barometer
Over the last 19 years, the Edelman Trust Barometer has detected and documented some of the largest opinion shifts shaping the world. It looks at the state and dynamic of trust in institutions to predict larger societal, economic and political changes to come. Join Sherida German, VP, Marketing and Brand at Edelman as she walks us through the most recent findings of the 2019 Edelman Trust Barometer and how this not only affects us within our Marketing community, but also…
Find out more »Exclusive MBA Event in Calgary on March 19th
Meet the world’s best business schools in Calgary and find your MBA match with the help of our international team of business education experts. What can you expect from our event? One-to-One meetings with the school representatives from the best MBA worldwide offering full time, part time or executive programs Individual consulting sessions with Access MBA experts and advice on your application GMAT preparation tips Possibility to win a free trip to a campus of your choice At the event,…
Find out more »Driving Marketing Agility and Innovation
Appies and Complimentary Beer Included The New Rules of Staying Ahead of the Competition and on Top of Your Game With the local economy still in a slump, constant digital transformation and the ongoing demand to provide an exceptional customer experience, marketing departments need to be agile! But what does that really mean? This new trend is transforming company culture, breaking down the barriers between job descriptions, doing away with outdated marketing plans and most of all escalating marketing innovation.…
Find out more »May 2019
2019 Anvil Awards
Join us to celebrate and showcase some of the best creative work from the industry in the last year! Watch your team win a coveted Anvil Award and bragging rights for the year and party with other industry professionals until wee hours of the night. Be inspired by the creative madhouses of the Canadian Prairies! Come on your own or with friends and colleagues. Dress to impress! Event Dress: Agency Chic or Cocktail...Please no clown suits... we don’t want Krusty…
Find out more »nabs West – Resilience in the Workplace Workshop
On May 17, 2019, as part of nabs Month, nabs will be hosting a Resilience in the Workplace Workshop with special guest speaker Renee Charles. Renee Charles is a seasoned learning professional who is passionate about helping others successfully achieve their personal and professional performance goals. Renee brings many years of leadership and training experience, with the last 12 years focused on learning and organizational development in various corporate settings. Renee challenges her learners to examine their thinking styles so…
Find out more »The Power of Purposeful Partnerships
The Shaw Charity Classic has quickly established itself as one of the top stops on the PGA TOUR Championships. Through the power of purposeful partnerships, it has also become much more than a golf tournament, raising more than $34 million for youth-based charities in its first six years of operation. Join SMCC Calgary and the team from Shaw Charity Classic for an in-depth discussion exploring how brands are utilizing events and sponsorship to push the boundaries of community investment to…
Find out more »How CASL and UTR Compliant Are You?
Buffet Lunch Included By now, you know the basic rules behind Canada’s Unsolicited Telecommunications Rules (UTR) that govern Canada’s Do Not Call List (DNCL) and on Canada’s Anti-Spam Legislation (CASL). Yet daily the CRTC, who enforces Canada’s telecommunications, is dealing with companies that aren’t compliant. Let’s face it, the rules can appear so intricate, that you could indeed be vulnerable. Join subject matter expert Christina Beck as she shares the common missteps the CRTC is finding with UTR Compliance, typical…
Find out more »June 2019
SOCIAL WEST 2019
The Largest Social Media and Digital Marketing Conference in Western Canada SocialWest is coming back for its fourth year in June 2019! SocialWest is an exciting multi-day conference developed for those working in communications, marketing and social media professions. Attendees experience sessions, panels and workshops led by the industry's foremost experts. Over the course of SocialWest, our speakers will share the elements of truly successful social media and digital strategies for businesses big and small.
Find out more »Facebook Live – How Geo-Segmentation is Driving Digital Strategies
It’s Starting to Rain and I’m Viewing an ad on my Phone for Designer Rainboots… BUT WHY? As consumers, we see how the patterns of our smartphone ads reflect the patterns of our daily lives. We’ve all heard about and many of us live in the world of data-driven marketing, and we know how the growing quality and quantity of marketing data has led to enormous growth in the technologies that pinpoint customer behaviour. These expanding technological capabilities have created…
Find out more »IAB State of the Nation 2019
Back by popular demand, the Business of Digital “State of the Nation” event will be taking place again this spring to bring the industry together from coast to coast with updates on critical issues facing the digital advertising industry. State of the Nation will kick off in Toronto on May 28th with discussions on GDPR compliance, an update on fraud, important Canadian policy developments, brand safety reporting and more. This mid-year event is designed to bring you the facts and…
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